Long-term exclusive partnership to connect Beach Soccer Worldwide with sportsbooks around the world
Genius Sports Group, the leading provider of sports data and technology powering the sports, betting and media ecosystem, has formed an exclusive long-term partnership with Beach Soccer Worldwide (BSWW).
Recognised by FIFA as the major entity behind the global sport of beach soccer, BSWW has partnered with Genius Sports Group to drive the development of its sport, commercialising over 500 games per year with the regulated betting industry.
Across the Mundialito de Clubes, Euro Winners Cup and Beach Soccer Intercontinental Cup and other major events played around the world, Genius Sports Group has been granted the exclusive rights to distribute live data and broadcasts to its global network of over 150 sportsbook partners.
Beach soccer is one of the fastest growing sports in the world with rapidly expanding television coverage in over 170 countries and official partnerships with La Liga and Puma.
Joan Cusco, President of Beach Soccer Worldwide, said: “With this partnership, beach soccer enters in a whole new era, in which the value of our data and stats can significantly contribute to boost the experience beach soccer offers to its fans, at the time it gives Genius Sports the possibility of exploring a unique sport. We are absolutely sure that this agreement will bring exciting new possibilities in the coming years”
Sean Conroy, Commercial Director at Genius Sports Group, said: “As a global technology business, we pride ourselves on providing our sports and betting partners alike with valuable solutions and round-the-clock content. We’re excited to expand our global partnership network into beach soccer and look forward to playing a pivotal role in the BSWW’s expansion.”
For more information about Genius Sports Group, please visit https://geniussports.com/sports/