PUMA and Beach Soccer Worldwide announce two-year partnership extension

The sports brand remain the official global partner of BSWW until 2026


The collaboration spanning over four years so far sees an extension, as PUMA and Beach Soccer Worldwide have confirmed their partnership will continue for yet another two years, to 2026.

Beach Soccer Worldwide is delighted to continue having PUMA as our official global partner, elevating our sport and lighting up the sand around the globe.

PUMA have released four incredible beach soccer balls during their time as the official global partner, with the PUMA Ball NEOM being the most recent release. The ball was launched during the NEOM Beach Soccer Cup 2023, and has since been used in across eight different nations during the 2024 Beach Soccer Worldwide season so far.

Joan Cuscó, President of Beach Soccer Worldwide, stated:

“We’d like to thank PUMA for their continued support for Beach Soccer Worldwide over these last four amazing years, and we can’t wait for what we expect to be an another extremely successful two years ahead.”

Manolo Schuermann, Senior Director Sports Marketing Teamsport at PUMA, stated:

“We are proud to continue our long lasting partnership. BSWW is a driving element for the growth and professional development of Beach Soccer. It provides the necessary plattform not only for clubs and associations, but also for UEFA and FIFA, and gives players the necessary competitions to grow. We are looking forward to continue developing technical product for such an exciting Forever Faster sport.”

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